ABOUT THE EVENT
As Houston prepares to welcome the world for the 2026 FIFA World Cup, this forum will explore the practical planning and coordination of hosting a global event at scale. The conversation will focus on the logistics behind the tournament—from transportation and mobility to hospitality and visitor experience.
Panelists will discuss the anticipated impacts of the World Cup on Houston and how the event is shaping the city’s evolving global story as an international destination for business and tourism. The program will also highlight how regional communities are activating around the tournament and how collaboration across city leaders and local industry partners will help Houston deliver a welcoming experience for visitors from around the world.
FEATURED SPEAKERS
Holly Clapham-Rosenow
Chief Marketing Officer, Houston First
John Coppins
Vice President of Operations, FIFA World Cup 26 Houston Host City Committee
Cassie Hoeprich
Director, Planning & Economic Development, Downtown Houston +
Dawn Hoffman
Assistant Director, Houston Airports
Elizabeth Huff
Director, Economic Development & Tourism, City of Sugar Land
MODERATOR: Clint Pasche
Chief Marketing & Communications Officer, Greater Houston Partnership
Event Agenda
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